The Ultimate Guide to Starting a Profitable Phone Accessories Business in Kenya: Chargers, Earphones, Power Banks & More in 2026

Kenya’s mobile-first culture is booming—with over 63 million phone connections and smartphone penetration soaring in urban estates, small towns, and even rural areas—everyday essentials like phone chargers, earphones, screen protectors, power banks, and Bluetooth speakers fly off the shelves. These small-ticket items are impulse buys, repeat purchases, and must-haves for millions of Kenyans who rely on their phones for M-Pesa, social media, work, and entertainment.

If you’re a youth entrepreneur dreaming of low-barrier entry into business, this niche offers real potential: high turnover, decent margins, and scalability from a roadside kiosk to an online store. In 2026, with rising digital adoption and e-commerce growth via platforms like Jumia and Kilimall, the accessories market remains a goldmine for smart starters.

Why Phone Accessories Are a Smart Business Bet in Kenya Right Now

The African mobile accessories market hit around USD 3.3 billion in 2024 and is projected to reach USD 4.8 billion by 2030, growing at about 6.5% annually. In Kenya, demand stays strong thanks to frequent phone upgrades, accidental damage (cracked screens, worn chargers), and the need for affordable extras like fast-charging cables or wireless earbuds.

These products are “fast-moving”: people replace chargers every few months, grab screen protectors after drops, and upgrade earphones for better sound. High-volume sales mean steady cash flow—even in tough economic times.

Startup Costs: Start Small and Scale Up

You don’t need millions to launch. Many youth entrepreneurs begin with modest capital:

• Ultra-low entry (KSh 25,000–50,000): Focus on a small stock of high-demand items like chargers (KSh 200–500 wholesale), basic earphones (KSh 300–800), tempered glass screen protectors (KSh 100–300), small power banks (KSh 800–1,500), and entry-level Bluetooth speakers (KSh 1,000–2,500). Add a simple display case, signage, and a county business permit.
• Comfortable start (KSh 50,000–100,000+): Broader variety, better quality (branded or premium generics), rent for a small shop/kiosk in a busy estate or town center, plus marketing (WhatsApp business or Instagram reels).

Breakdown example for KSh 50,000 startup:

• Stock (chargers, earphones, protectors, power banks, speakers): KSh 25,000–35,000
• Display setup & signage: KSh 5,000–10,000
• Rent/deposit (small spot): KSh 5,000–10,000
• Permit & misc: KSh 3,000–5,000

Many succeed starting from a market stall, matatu stage, or even home delivery via social media before renting space.

Sourcing Products: Local vs. Imports

Quality sourcing keeps customers returning and protects your reputation.

• Local wholesale in Nairobi: Head to Rang Plaza (near Ronaldo Ngala Street), Tom Mboya Street shops, BiHi Towers (Moi Avenue), or suppliers like Mobile Pro Kenya, Dama Mobile Spares, and Wholesaleplace.ke. These spots offer bulk deals—chargers from KSh 150–400, screen protectors KSh 80–200, power banks KSh 700–2,000.
• Mombasa & other towns: Similar wholesale hubs in old town or online via suppliers shipping nationwide.
• Imports: For better margins on trendy items (e.g., fast-charging power banks or TWS earbuds), use Alibaba/DHgate (minimum orders apply) or local importers. Start small to test quality—avoid fakes that damage phones.
• Online bulk: Platforms like Jumia wholesale sections or Businessclaud for competitive rates.

Tip: Buy in small batches first (5–10 pieces per item) to test what sells in your area—urban youth love branded-look earphones, while estates prioritize durable chargers and power banks.

Profit Margins: Realistic Earnings Potential

Margins shine in this business due to low unit costs and high markups:

• Retail markups: 50–100%+ common (e.g., buy charger at KSh 300, sell KSh 600–800; power bank KSh 1,000 wholesale → KSh 1,800–2,500 retail).
• Gross margins: Often 30–50% per item, higher on protectors/speakers.
• Monthly profits: With good location and marketing, starters report KSh 30,000–100,000+ net after costs—scaling to KSh 200,000+ with multiple outlets or online sales.

High turnover (daily sales of 10–50 items) beats big margins on slow-moving goods.

Competition: Standing Out in a Crowded Market

Competition is fierce—Jumia, Kilimall, local shops, street hawkers, and mall kiosks all vie for customers.

• Big players: Online giants offer convenience and variety but higher prices and delivery waits.
• Local advantage: You win with instant access, personal service, bargaining, bundle deals (e.g., screen protector + installation), and after-sales (free fitting protectors).

Differentiate by:

• Stocking trending items (wireless chargers, noise-cancelling earbuds).
• Offering installation services.
• Building loyalty via WhatsApp groups or discounts for repeats.
• Focusing on quality over cheapest options—customers return for reliable products.

Practical Advice for Youth Entrepreneurs Starting Small

1. Choose your spot wisely: Busy estates, near schools/colleges, markets, or matatu stages in towns like Nakuru, Eldoret, Kisumu, or Nairobi suburbs. High foot traffic = quick sales.
2. Start lean: Begin with top sellers—chargers (USB-C universal), tempered glass protectors, wired/wireless earphones, 10,000mAh power banks, and affordable Bluetooth speakers.
3. Market smart: Use free tools—Instagram/TikTok reels showing products, WhatsApp status for flash sales, or join local Facebook groups.
4. Build trust: Offer short warranties (e.g., 7-day returns), test products before selling, and provide honest advice.
5. Scale gradually: Reinvest profits—add variety, hire a helper, go online via Jumia seller account, or open a second spot.
6. Stay legal: Get a single business permit (KSh 5,000–15,000/year depending on county) and track sales for taxes if you grow.

This business rewards hustle: consistent stock, friendly service, and adapting to trends (like solar-compatible power banks or fast-charging gear) turn starters into steady earners.

In 2026, Kenya’s accessory game is wide open for ambitious youth. Grab a small capital, source smart, sell with passion—and watch your venture grow one charger, one earphone at a time. Ready to plug in? Your first sale could be closer than you think! 🚀

LULU MAISHA MAGIC PLUS SEASON 1 EPISODE 207 MONDAY FEBRUARY 16TH 2026 FULL EPISODE